Watches of Switzerland - Official Rolex Retailer

Clocks & Watches Retail & Repairs

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Website | 020 7317 4875
439-441 Oxford St, London W1C 2PN, UK

Opening Hours:
Monday: 10:00 AM – 8:00 PM
Tuesday: 10:00 AM – 8:00 PM
Wednesday: 10:00 AM – 8:00 PM
Thursday: 10:00 AM – 8:00 PM
Friday: 10:00 AM – 8:00 PM
Saturday: 10:00 AM – 8:00 PM
Sunday: 11:30 AM – 6:00 PM


Area Served:
Within 4 miles (6.4km) of 439-441 Oxford St, London W1C 2PN, UK
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Founded in 1924, Watches of Switzerland has been catering to the needs of passionate collectors and enthusiasts for nearly a century. Our curated selections of luxury Swiss watches contain some of the world’s finest timepieces from maisons including OMEGA, Cartier, TAG Heuer, Breitling and Patek Philippe.

Equipped with a wealth of knowledge and expertise, our team of dedicated sales representatives are market leaders in luxury watches; always at the forefront of horological innovation, we seek out the latest collections and exclusive timepieces for our discerning worldwide clientele.

Our collection includes iconic wristwatches such as the Cartier Panthère, TUDOR 1926, and OMEGA Seamaster, as well as innovative contemporary designs from brands such as QLOCKTWO.

As a trusted partner to more Swiss watch manufacturers than any other UK retailer, we have built enduring relationships with the world’s top horologists to ensure we offer exceptional service and advice to our clients.

At Watches of Switzerland, we understand the importance of caring for luxury watches. Our aftercare services have been meticulously crafted to ensure your watch repairs are completed by certified luxury watchmaking professionals.

Viewings of our collections can be made by appointment on 0800 111 4116 or by visiting one of our UK showroom locations. For specific requests, contact our team who can help you with your query. Our online watch boutique also hosts our entire collection for you to browse or purchase at your leisure.

Google Rating: 4.3 out of 5 stars (139 total ratings)

Debmalya Sinha
5 Star
I’ve had a great experience with the sales staff, especially Mai who helped me get my watch. I’ve been treated with cordiality and transparency by the staff. It is no secret, getting the high demand models are hard. Mai was always happy to update me whenever I checked in with her about the status of the watch. Highly recommend the sales staff at the Oxford St WoS.
Wednesday 30th March 2022
Jonathan Blumenthal
5 Star
I walked into the store of the street Dan Cundy is the sales assistant whom assisted me. He was not worried whether I was just browsing or If I was serious about purchasing a watch. However he was extremely helpful and knowledgeable about all of the products that I inquired about. Dan went out of he’s way to assist me and to ensure that I received the highest level of service possible. I would definitely recommend the store and for anyone I know to go past to see Dan. As an avid watch enthusiast I can tell you that this was by far the best experience that I have had at a watch store before. Thank you.
Monday 7th February 2022
Nathan Beenstock
5 Star
Outstanding experience performed by Joseph. A true asset to the WOS group. Keep up the excellent work.
Sunday 15th May 2022
Anish Aggarwal
5 Star
Had a fantastic experience at this store on both purchases i have made here. Mai was extremely helpful, professional and diligent, and made the occasions very special!!
Monday 23rd May 2022
mexs121
5 Star
Richard was most helpful and extremely knowledgeable about the products. Great experience highly recommended and definitely will use again.
Saturday 14th May 2022